The Indian
connection with the west has not been new and times have proven the longer
cultural and economic relations between these dynamic countries of the world.
However Indian jewelry has been making charms all across Europe with Spain
being one of the most happening countries for these kinds of ethnic jewelry of
Indian origin.
Spain is not just the only country that has been mesmerized with the trend of Indian jewelry, especially Necklaces for Women that have been one of the most sought commodities across the fashion industry in the recent times in France, Belgium, and Germany. Experts however indicate that the change has been more the influence of the direct impression on the last Paris Fashion week that extensively showcased the classics of Indian jewelry, especially those with a trendy and ethnic vibes. The markets elsewhere has been a different story altogether. Most of the middle-east and the African markets have their own local preferences and brands that have made a impact on the markets already.
Market Brief on the recent trends
One of the
classics of Indian origins is the Earrings for Girls that have been collated
into a comprehensive product line in many of the European Markets. The change
has been accepted by the businessmen of the countries in Europe and most of
these businessmen are now looking out for options to get newer designs and
patterns from the Indian diaspora. Despite the odds, the surprise came from London,
where there has been a grand acceptance for special Indian designs that even
outstood the local European brands and classics by far. As evident, the choice
could have been overseen as most of the Indian jewelry that makes to the
markets in London is the best from India. More importantly, the markets have
been always open for Indian jewelry and Indian jewelry has been immensely
supported in the markets of London. As with the increase, the last decade shows
the growth from 0.29 % to 3.7% last year.
With the endorsement of Indian designs and jewelry, especially by some
of the most famed marketers in Britain has been
judged as one of the main cause
for this big demand for Indian jewelry. However, with the prospects of making
it big, it is evident that most of the enterprising jewelers in Britain would
have a rethought on the product line for the future. Apart from the elite
jewelry including Gems and Diamonds, it has been these kinds of fashion jewelry that have ruled the roster. So
indeed, there is a change that could be expected in the brands in the near
future. And this time, it is bound to make a mark in Europe, especially in
London.